广东新华以新型书店为核心,打造多元文化业态融合的复合文化体验空间,并以此提升地产项目的商业价值。近两年来,广东新华发行集团结合自身资源优势和应对市场竞争要求,确定了文化地产战略并大力推进。广东新华以新型书店为核心,打造多元文化业态融合的复合文化体验空间,并以此提升地产项目的商业价值,取得了良好成效。 With a new bookstore as the core, Guangdong Xinhua creates a complex cultural experience space with diverse cultural formats and enhances the commercial value of real estate projects. The past two years, Guangdong Xinhua Distribution Group combined with its own resources and market competition to respond to the requirements of cultural and real estate strategy and vigorously promote. With Xinhua Bookstore as the core, Guangdong Xinhua creates a complex cultural experience space with diverse cultural formats and enhances the commercial value of real estate projects with good results.