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经济效益低下,产品质量不高,款式陈旧等问题,长期困扰着我国的企业。究其原因,有经济体制、企业机制、思想观念等诸多原因。其中一个重要原因是对商品二因素特性的认识尚不全面。 一、新产品开发要注意商品使用价值的3个特性 以往,人们在认识上,都忽略了对商品使用价值的特性的完整分析,一般误认为“商品的使用价值是能满足人们某种需要的自然属性”中的“某种”为“一种”,没有认识到是“满足多种需要的特性”,有些人虽有所认
Low economic efficiency, product quality is not high, old style and other issues, long plagued our country’s enterprises. The reason, there are economic system, business mechanism, ideas and many other reasons. One of the important reasons is that the understanding of the two-factor characteristics of goods is not yet comprehensive. First, the development of new products to pay attention to the three characteristics of the value of goods In the past, people in the understanding, have ignored the characteristics of the value of a complete analysis of the goods, generally mistaken for “the use of goods is to meet people’s needs ”Some“ in ”natural attributes“ is ”one“, and does not recognize that it is ”a characteristic that meets many needs". Although some people recognize