论文部分内容阅读
近年来,依托互联网的飞速发展,网络招商凭借其成本低、覆盖面广和互动性强等优势条件越来越受到众多品牌企业的青睐。网络招商平台的迅猛发展,也已经成为大部分企业进行渠道建设的首选,借助网络平台进行招商加盟的企业也呈几何级数增长。巨大的市场潜力和发展后劲,已经引发部分媒体、研究机构及国家部门的重视。根据第三方监测平台的数据,2011年我国网络招商市场规模已经达到18亿元之大,预计未来将达到30亿元。行业引领者:
In recent years, relying on the rapid development of the Internet, online merchants are increasingly favored by many brands because of their low cost, wide coverage and strong interaction. The rapid development of online merchants platform has also become the first choice of most enterprises for channel construction. Companies that join in with the help of internet platform also grow geometrically. Huge market potential and development potential, has triggered some media, research institutions and national departments attention. According to the data of the third-party monitoring platform, the size of China’s online investment market has reached 1.8 billion yuan in 2011, and is expected to reach 3 billion yuan in the future. Industry leader: