提到个性化印刷,人们就会想到利用彩色桌面出版系统,按照自己的喜好,设计出具有个性化的作品。其实,个性化印刷的真正意义是集设计、印刷和印后于一体的。显然将个性化设计落实为小批量的印刷品靠传统印刷方式是不可取的。而数字印刷机的出现使这一问题迎刃而解。现在以惠普公司为首的国际厂商正大力挖掘数字印刷市场。HP-Indigo公司是惠普IPG中数字化出版方案 Mention personalized printing, people will think of the use of color desktop publishing system, according to their own preferences, to design a personalized work. In fact, the real meaning of personalized printing is the design, printing and printing in one. Obviously the personalized design of the implementation of small quantities of printed materials by traditional printing methods is not desirable. The emergence of digital presses to solve this problem. Now international companies led by Hewlett-Packard are digging the digital printing market. HP-Indigo is a digital publishing solution from HP IPG