日本企业成功地打开了美国市场,并进而占领市场,其成功的奥秘主要表现在以下几个方面: 一、产品优良。 日本企业深知,打入美国市场,成功的关健在于产品本身。他们向国外市场推出的往往是在日本国内获得很大成功的产品,并且抓住工业设计、技术引进、高质量和低成本等关键问题大作文章。 Japanese companies successfully opened up the US market and further occupied the market. The secrets of their success are mainly reflected in the following aspects: 1. Excellent products. Japanese companies know that the key to success in the US market is the product itself. The products they have introduced to foreign markets are often products that have achieved great success in Japan, and they have grasped key issues such as industrial design, technology introduction, high quality, and low cost.