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汽车市场背离预期低迷的宏观经济,在上半年呈现良好景气。这给传统上基于经济走势进行市场趋势判断的企业带来挑战时至年中,又到了股东和经营团队审视半年业绩、调整年度目标的时候。今年上半年汽车行业再次表现出背离宏观经济低迷预期的良好景气,增加了下半年乃至明年销量走势的判断难度。在当今风云变幻的商业环境下,企业确实很难对市场走向作出准确预判。自2010年起我们开始每半年进行一次资本信心晴雨表调查,采集企业高管对经济走势的预期,以及资
The macro-economy with the auto market dipped from its expected downturn showed a good economy in the first half of the year. This poses a challenge to companies traditionally based on the market trends in economic trends. By the middle of the year, shareholders and management teams have also taken a half-yearly look at their performance and adjusted their annual targets. In the first half of this year, the automobile industry once again showed a good economy that deviated from the expected macroeconomic downturn and increased the difficulty of judging the sales volume in the second half of the year and next year. In today’s changing business environment, it is indeed difficult for companies to accurately predict the market direction. Since 2010, we have conducted a semiannual barometer of confidence surveys of capital, collecting the expectations of business executives on the economic trends, and funding