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伴随我国国民经济的飞速发展,社会文化建设必将成为人们关注的重点,而受到市场经济结构转变影响,文化形态发生变化无可厚非。新形势下,人们物质生活水平的提高,带来了更高的物质文化追求,基层群众文化活动日渐成为人们生活中必不可少的一部分。本文首先对基层群众文化加以简单概述,针对当前基层群众文化活动开展面临的挑战,探讨基层群众文化活动中组织与辅导的意义,以及组织与辅导的有效对策。
With the rapid development of our country’s national economy, social and cultural construction will surely become the focus of attention of the people. Influenced by the changes in the market economy structure, the changes in cultural forms are understandable. Under the new situation, the improvement of people’s material standard of living has brought about a higher pursuit of material culture. Grassroots mass cultural activities have increasingly become an indispensable part of people’s lives. This paper first gives a brief overview of grassroots mass culture, aiming at the current challenges of grass-roots mass cultural activities, and the significance of organization and counseling in grass-roots mass cultural activities and the effective countermeasures of organization and counseling.