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随着社会不断发展进步,视觉传达艺术设计不断兴起,在人们日常生活中起到很大作用,能够应用于某些商业用来做宣传活动,让视觉传达艺术设计发挥其自身的最大价值,因此,成为了很多行业都非常重视的事情,那么视觉传达艺术设计主要在于要有创新的设计理念,为了更好地适应这个快速发展的时代,要不断在设计理念、视觉语言、创新技术上进行改变,本文就对视觉传达艺术设计的基本理念与创新理念进行了重点分析。
With the continuous development of society, the art of visual communication is constantly emerging and plays an important role in people’s daily life. It can be used in some commercial activities to promote publicity so that visual communication can give full play to its own artistic value. Therefore, , Has become a lot of industries are very important thing, then visual communication art design is mainly to have innovative design concepts, in order to better adapt to this rapidly developing era, we must continue to change the design concept, visual language, innovative technology , This article focuses on the basic concepts and innovative ideas of visual communication art design.