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2017年1月,北京,洲际酒店集团与滴滴出行宣布达成战略合作,双方结合自身产品模式和服务特点,形成优势互补,探索将住宿与出行结合的创新类产品模式,为客人提供个性化的“住+行”服务体验。
洲际酒店集团大中华区首席商务官陆怡华表示:“长期以来,洲际酒店集团旗下的各品牌酒店都致力于为宾客提供最前沿、最尖端的入住体验。和滴滴出行的合作,便是为了将洲际酒店集团一贯秉承的专業服务延伸至宾客出行的全过程。IHG?优悦会会员将可以通过积分兑换滴滴会员用车优惠等一系列权益,让宾客能够一站式轻松预定旅途中的住宿和用车。我们还将持续探索创新型的产品和服务模式,力求不断提升宾客的服务体验。”
滴滴出行副总裁杨峻表示:“滴滴作为一站式出行平台,针对用户在不同场景下的需求提供全面出行服务。此次与洲际酒店集团合作,使智能出行接入匹配度高、需求旺盛的酒店业,将满足商旅用户对住宿和出行的双重需求,对双方企业而言,这正是一种自身服务的延伸,从而构建完整的出行生态圈。”
值得一提的是,双方首次发布了《中国商旅人士出行报告》,分析2016年滴滴出行平台上的出行动线及用车记录,解读中国主要城市商旅人士住宿及用车的特点和习惯。《报告》显示,商旅人士每十次出行就有两次跟机场或火车站有关;超过10%的商旅人士每月需要前往两个或以上的城市;入住酒店的高峰时间在下午五、六点和晚上九、十点;七成会选择入住市中心或交通枢纽附近的酒店。该报告将促进双方为商旅人士提供更加个性化的商旅出行解决方案。
January 2017, Beijing, IHG and Didi Chuxing announced to launch strategic partnership to explore a new service mode by providing guests with an integrated travel experience from accommodation to transportation.
Emily Chang, CCO of IHG Greater China said, "IHG hotel brands are always looking to offer our guests the most cutting-edge staying experience. The partnership with Didi Chuxing will enable us to extend IGH's professional service to transportation for our guests. IHG? Rewards Club Member will soon be able to use points to redeem Didi transportation benefits and enjoy one-stop service from accommodation to transportation. We will continue our service innovation to improve guest experience. "
Jesse Yang, Vice President of Didi Chuxing said, "As a one-stop mobile transportation platform, Didi Chuxing provides full-scale services to meet customer needs in various scenarios. IHG is the perfect partner for us to deliver our intelligent transportation service to the well-matched and high-demand hotel industry. This partnership will build an interpreted ecosystem by the extension of services of both parties, and satisfy both the accommodation and transportation need of our guests."
IHG and Didi Chuxing also released the first Chinese Business Traveler Report. By analyzing the travel routes and transportation records on Didi platform in 2016, the report interprets the accommodation and transportation characteristics and habits of Chinese business travelers in major city, shows that transportation is related to airport or train station twice in every ten times, more than 10% travel to two or more cities, the peak time of hotel check-in is 17:00 – 18:00 PM and 21:00 – 22:00 in the evening, and more than 70% would choose to check in hotels close to downtown or transit hub. The report will help both parties to promote more personalized transportation solution for business travel.
洲际酒店集团大中华区首席商务官陆怡华表示:“长期以来,洲际酒店集团旗下的各品牌酒店都致力于为宾客提供最前沿、最尖端的入住体验。和滴滴出行的合作,便是为了将洲际酒店集团一贯秉承的专業服务延伸至宾客出行的全过程。IHG?优悦会会员将可以通过积分兑换滴滴会员用车优惠等一系列权益,让宾客能够一站式轻松预定旅途中的住宿和用车。我们还将持续探索创新型的产品和服务模式,力求不断提升宾客的服务体验。”
滴滴出行副总裁杨峻表示:“滴滴作为一站式出行平台,针对用户在不同场景下的需求提供全面出行服务。此次与洲际酒店集团合作,使智能出行接入匹配度高、需求旺盛的酒店业,将满足商旅用户对住宿和出行的双重需求,对双方企业而言,这正是一种自身服务的延伸,从而构建完整的出行生态圈。”
值得一提的是,双方首次发布了《中国商旅人士出行报告》,分析2016年滴滴出行平台上的出行动线及用车记录,解读中国主要城市商旅人士住宿及用车的特点和习惯。《报告》显示,商旅人士每十次出行就有两次跟机场或火车站有关;超过10%的商旅人士每月需要前往两个或以上的城市;入住酒店的高峰时间在下午五、六点和晚上九、十点;七成会选择入住市中心或交通枢纽附近的酒店。该报告将促进双方为商旅人士提供更加个性化的商旅出行解决方案。
January 2017, Beijing, IHG and Didi Chuxing announced to launch strategic partnership to explore a new service mode by providing guests with an integrated travel experience from accommodation to transportation.
Emily Chang, CCO of IHG Greater China said, "IHG hotel brands are always looking to offer our guests the most cutting-edge staying experience. The partnership with Didi Chuxing will enable us to extend IGH's professional service to transportation for our guests. IHG? Rewards Club Member will soon be able to use points to redeem Didi transportation benefits and enjoy one-stop service from accommodation to transportation. We will continue our service innovation to improve guest experience. "
Jesse Yang, Vice President of Didi Chuxing said, "As a one-stop mobile transportation platform, Didi Chuxing provides full-scale services to meet customer needs in various scenarios. IHG is the perfect partner for us to deliver our intelligent transportation service to the well-matched and high-demand hotel industry. This partnership will build an interpreted ecosystem by the extension of services of both parties, and satisfy both the accommodation and transportation need of our guests."
IHG and Didi Chuxing also released the first Chinese Business Traveler Report. By analyzing the travel routes and transportation records on Didi platform in 2016, the report interprets the accommodation and transportation characteristics and habits of Chinese business travelers in major city, shows that transportation is related to airport or train station twice in every ten times, more than 10% travel to two or more cities, the peak time of hotel check-in is 17:00 – 18:00 PM and 21:00 – 22:00 in the evening, and more than 70% would choose to check in hotels close to downtown or transit hub. The report will help both parties to promote more personalized transportation solution for business travel.