长沙电视台女性频道(以下简称长沙女性频道)于1999年3月28日创立,是中国第一个以女性命名的专业频道,现有节目为时尚资讯、情感纪实两大类,主要面向女性观众,关注女性生活状况,探究女性内心世界,传播女性声音。通过多年的品牌塑造,其频道收视率、观众满意度、栏目竞争力、人气指数等各项竞争力指标均令人称道,已初步形成了依靠自办节目为核心的专业特色频道,女性频道的形象识别度得到了大幅度提升。 Founded on March 28, 1999, Changsha TV Channel (hereinafter referred to as Changsha Channel) is the first professional channel named by women in China. Its programs include fashion information and emotional documentary, which are mainly aimed at female audiences. Concerned about the status of women’s life, explore the inner world of women, the spread of female voice. Through many years of brand building, its channel ratings, audience satisfaction, part competitiveness, popularity index and other competitiveness indicators are commendable, has begun to rely on your own program as the core of the professional characteristics of the channel, the female channel Image recognition has been greatly improved.