本文首先简介了世界电力工业发展近况,揭示了在世界发电设备工业风云变幻的舞台上中国发电设备工业的高速增长;随后,对发电设备出口的SWOT和波特五力模型进行了分析,强调扩大出口是中国发电设备企业由大到强的必由之路;最后,通过扫视海外发电设备市场,笔者认为中国在重视传统水电设备、火电设备的前提下,应举全国之力开拓国外核电设备市场;扩大新能源设备市场;重视60Hz火电设备市场的开拓和海外发电设备的改造更新市场,并对中国出口各型发电设备提出了需注意的问题。 This article first introduces the current situation of the development of the world power industry, reveals the rapid growth of China’s power generation equipment industry on the changing stage of the world’s power generation equipment industry. After that, it analyzes SWOT and Porter’s five forces model of the export of power generation equipment, At last, by sweeping the market of overseas power generation equipment, the author thinks that under the precondition of attaching importance to traditional hydropower equipment and thermal power equipment, China should broaden the market of foreign nuclear power equipment by expanding the new energy Equipment market; emphasis on 60Hz thermal power equipment market development and transformation of overseas power generation equipment to update the market, and China’s exports of various types of power generation equipment put forward the issue of caution.