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在历史名城亳州,人们戏言亳州有“三杰”———曹操、华佗、王效金。曹操、华佗是大家熟知的历史人物,怪杰王效金则是现在赫赫有名的古井贡酒掌舵人。王效金有个雅号——经营怪杰,是说他作为企业家的种种不俗怪招。怪招之一:“降度降价” 1988年7月,国家开始放开名白酒的价格,一时间抢购风潮一浪高过一浪,各名白酒身价陡涨。同行们大都心花怒放,而长于逆向思维的王效金却感到极大的不安,认为涨价后的白酒潜伏着巨大的危机:“老外”不喝,老百姓喝不起,集团消费的
In the historic city of Luzhou, people joked that Luzhou had “three heroes”— Cao Cao, Hua Wei, and Wang Xiaojin. Cao Cao and Hua Tuo are well-known historical figures. The geek Wang Xiaojin is now the head of the famous Gujing Distillery. Wang Xiaoqin has a nickname - operating a geek, saying that he is a good odds as an entrepreneur. One of the weirdest tricks: “Decrease in price and price cuts” In July 1988, the country began to liberalize the price of famous white spirits. For a time, the wave of buying was higher than a wave, and the value of each liquor rose sharply. Most of his colleagues are full of emotions, and Wang Xiaojin, who is more inclined to thinking backwards, feels a great deal of uneasiness. He believes that the price of liquor after the price rise has a huge crisis: “Laowai” does not drink, people cannot drink, and the group consumes