网络经济是信息网络化时代产生的经济现象,是现代通讯网络相关联的经济活动总和,这对当前企业的发展改革也有着推动作用。基于此,本文主要就网络经济产生的基础和原因加以阐述,然后就网络经济对传统企业改革升级的重要性及影响进行详细分析,最后结合实际探究网络经济下传统企业改革升级的优化策略。 Network economy is an economic phenomenon generated in the era of information network and is the sum of economic activities associated with modern communication networks, which also plays a catalytic role in the development and reform of the current enterprises. Based on this, this paper mainly elaborates the foundations and causes of the network economy. Then it analyzes the importance and influence of the network economy on the reform and upgrading of the traditional enterprises. Finally, it explores the optimization strategies of the reform and upgrading of the traditional enterprises under the network economy.