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新媒体的发展趋势迅猛,广播媒体和新媒体一样,在最近的一年多时间中实现了几乎同步的发展速度。广播媒体凭借自身突出的优势开辟了属于自己的独特发展之道。如今一个媒体的单打独斗已经不是最佳策略,与新媒体进行有救的结合,基于自身特点,精准定位,广播媒体才能智迎机遇,不断创新,不断学习,不断超越。
With the rapid development of new media, the broadcasting media, like the new media, has achieved almost simultaneous growth in more than a year’s time. With its outstanding advantages, the broadcast media has opened up its own unique development. Nowadays, it is no longer the best strategy for a media to go it alone. Combining with the new media to save itself, based on its own characteristics and precise positioning, can the broadcast media be able to meet the opportunities, innovate constantly, keep learning and go beyond it.