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语言是打开心扉的工具,语言是成就事业的工具。美妙的语言和巧妙的方式曾经改变过、而且仍然在影响着人类的生活。现代企业的竞争异常激烈,合理恰当地使用语言无异于提高了企业的核心竞争力。本文从真实的历史中引出语言对企业的重要性,阐述了企业中语言的意义、作用、使用范围、衡量标准以及使用效果。能够使用好语言工具的企业,能够把握语言之巧妙的企业,必是在经济社会中独领风骚的企业。
Language is the tool to open your heart, the language is a tool for success. Wonderful language and ingenious ways have changed, and still are affecting human life. The fierce competition of modern enterprises, reasonable and appropriate use of language is tantamount to improving the core competitiveness of enterprises. This essay draws the importance of language to the enterprise from the real history and expounds the meaning, function, scope of application, measurement standard and effect of the language in the enterprise. Enterprises that can use good linguistic tools, enterprises that can master the language cleverly, must be the ones that dominate the economy and society.