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塑造良好的政府形象,是巩固政府合法基础、提高政府效率、促进国际交流的历史诉求。政府形象塑造的具体对象主要是政府的行政理念、行政行为、机构组成和人员素质等。通过树立先进行政理念,准确定位政府形象的精神内核;通过规范政府行政行为,科学引导政府形象的行为表现;通过合理设置组织机构,不断完善政府形象的制度框架;通过加强人员素质建设,有效提升政府形象的主体特质。
Creating a good government image is a historic demand for consolidating the legal basis of the government, improving the government’s efficiency and promoting international exchanges. The specific object of shaping the image of the government is mainly the government’s administrative philosophy, administrative behavior, institutional composition and quality of personnel. Through the establishment of an advanced administrative philosophy, we can accurately locate the inner core of the government image. By standardizing the administrative behavior of the government, we can scientifically guide the performance of the government image. By rationalizing the organizational structure, we can continuously improve the institutional framework of the government image. By strengthening the quality of personnel, The main characteristic of government image.