直销、分销两种销售方式孰优孰劣?恐怕各有优势、然而就中国目前的现状,人们还是认为分销更适合国情。意识到这一点,许多国外的大厂商踏入中国采用的也多是此方式,于是选定一家优秀的代理商,成了迈好第一步的关键。 在挑选代理商的时候,各厂商要求条件不尽相同,越是产品优秀、企业实力雄厚的厂商在挑选上越严格。而新天地多媒体公司却代理了多家知名厂商的产品,例如,Micron、惠普、泰克等都是新天地多媒体公司的合作伙伴。为什么能做出这样的成绩,新天地多媒体公司总经理程东胜先生给 There are advantages in the direct sales and distribution of the two sales methods. I am afraid that each has its own advantages. However, as far as China’s current status is concerned, people still think that distribution is more suitable for the national conditions. Aware of this, many of the major foreign companies entering China have adopted this approach. Therefore, the selection of a good agent has become the key to the first step. In the selection of agents, the requirements of various manufacturers are not the same, the more the product is excellent, the strength of the company’s manufacturers in the selection of the more stringent. Xintiandi Multimedia Company has represented several well-known manufacturers. For example, Micron, Hewlett-Packard and Tektronix are all partners of Xintiandi Multimedia Corporation. Why can we make this achievement? Mr. Cheng Dongsheng, General Manager of New World Multimedia Corporation, gave