广东本土品牌金威啤酒近日称,2012年下半年亏损将加剧。这并非是唯一一家亏损的区域啤酒品牌。此前惠泉啤酒预计2012年净利润亏损7200万,新疆啤酒花预计2012年净利润同比减少75%。区域啤酒正集体陷入盈利困境。中投顾问食品行业研究员简爱华认为,啤酒作为大众消费品,受2012年国内经济增速放缓的影响微乎其微,区域品牌的发展困境主要是行业内四大巨头垄断所 Recently, Guangdong local brand Kingway Brewery said losses will increase in the second half of 2012. This is not the only regional beer brand that is losing money. Prior to the spring of Huiquan beer is expected net loss of 72 million in 2012, Xinjiang hops is expected in 2012 net profit fell 75%. Regional beer is in a collective profitability dilemma. Investment Advisor in the food industry researcher Jane Aihua that beer as a mass consumer goods, affected by the slowdown in domestic economic growth in 2012 minimal impact on the development of regional brands predicament is the industry’s four giants monopoly