传播研究的起源虽然可追溯到两千余年前亚里士多德的《修辞学(Rhetoric)》一书,但传播学真正成为一个专门研究领域,却是20世纪40年代的事。20世纪中,Bernard-Beleson在《PublicOpinion》季刊上发表的一篇文章中,感叹大众传播这个领域学术成就有限,甚至宣称这个领域已经死亡了。这席话在学界引起不小的振荡。著名学者 Although the origins of communication research can be traced back to Aristotle’s Rhetoric more than two thousand years ago, communication studies have truly become a specialized area of ​​study but they were the 1940s. In the 20th century, in an article published in the quarterly Public Opinion, Bernard-Beleson lamented the limited academic achievement in the field of mass communication, even claiming that the field has died. This speech caused quite a stir in academia. Famous scholar