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走工程总承包之路,企业必须依托管理和技术优势,建立起非常强的品牌附加值;只有通过差异化、品牌建设才能真正的提升竞争力、提升品牌溢价。与此同时,表现在组织模式上就是商业模式的演化和进化。2016年5月,住建部印发《关于进一步推进工程总承包发展的若干意见》(建市[2016]93号,下称“93号文”),围绕进一步推进工程总承包发展,从四个方面提出了20条政策和制度措施,要求各级部门加强示范引导,致力于培育一批工程总承包骨干企业,扩大工程总承包的
Take the road of general contracting projects, enterprises must rely on management and technological advantages, to establish a very strong brand value-added; only through differentiation, brand building can truly enhance their competitiveness and enhance the brand premium. At the same time, performance in the organizational model is the evolution and evolution of the business model. In May 2016, the Ministry of Housing and Urban-Rural Development issued a number of Opinions on Further Promoting General Contract Development (Jianshi [2016] No. 93, hereinafter referred to as “No. 93 Document”), focusing on further promoting the general contracting of construction projects from four The two sides put forward 20 policies and institutional measures that require departments at all levels to step up demonstration and guidance and devote themselves to nurturing a batch of EPC contracting enterprises and expanding EPC projects