随着互联网等新媒体的发展和普及,博客、RSS、Wiki、SNS、IM等Web2.0平台成为了用户最多、交流互动最频繁、自主性最强的传播渠道,新媒体正是利用其丰富的内容和快捷的传播方式吸引大量受众,借此挤压报纸等传统媒体的生存空间,报纸尤其是党报正面临着前所未有的冲击和挑战。在如今这个媒体大发展的新时期,面对媒体 With the development and popularization of new media such as the Internet, Web2.0 platforms such as blogs, RSS, Wiki, SNS, and IM have become the channels of communication with the largest number of users, the most frequent interaction and the strongest autonomy, and the new media makes use of its abundant Content and fast mode of transmission attract a large audience, thereby squeezing newspapers and other traditional media living space, the newspaper, especially the party newspaper is facing an unprecedented impact and challenges. In the new era of great media development, the media is now facing the media