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人口老龄化是我国需要长期面对的基本问题,在人口老龄化的背景下,老年体育产业迎来的发展机遇期。老龄人口的体育活动具有服务性、娱乐性和集群性等显著特征,这是制定我国老年体育产业发展策略的主要依据。在促进我国老年体育产业的发展方面,首先需要树立服务意识,其次才是挖掘经济效益。具体发展策略包括加强宣传、引导发展、丰富方式和完善制度。
The aging population is a basic issue that China needs to face in the long term. Under the background of population aging, the aged sports industry welcomes the opportunity of development. The sports activities of the elderly population have the salient features of serviceability, entertaining and clustering. This is the main basis for formulating the development strategy of the aged sports industry in our country. In promoting the development of China’s elderly sports industry, we must first establish a sense of service, and secondly, tap the economic benefits. Specific development strategies include strengthening publicity, guiding development, enriching ways and improving the system.