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培养学生的职业能力是应用型本科工商管理专业的教学重点,因此,工商管理专业人才培养的理论教学体系与实践教学体系的构建应以职业能力为总纲。沙盘模拟课程融合了各专业课的基础理论,又在理论的指导下进行模拟实践。通过直观的企业经营沙盘模拟企业的运行状况,让学生在分析市场、制定战略、组织生产、整体营销和财务结算等一系列活动中体会企业经营运作全过程,进而提升相应的职业能力。本文基于教学实践,对该课程的教学目标、环节和内容进行了分析和总结,并分享教学体会。
Therefore, the theoretical teaching system and practice teaching system of cultivating business administration professionals should be based on professional ability as the general guideline. Sand table simulation course combines the basic theory of various specialized courses, and under the guidance of theory to simulate practice. Through the intuitive operation of the sand table to simulate the operation of enterprises, students can understand the whole process of operation of the enterprise in a series of activities such as market analysis, strategy formulation, production organization, overall marketing and financial settlement, so as to enhance their corresponding professional competence. Based on the teaching practice, this article analyzes and summarizes the teaching objectives, links and contents of the course and shares the teaching experience.