【摘 要】
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时下，不少商家都信奉“薄利多销”的生意经。但美国的“食品大王”吉诺．鲍洛奇却认力，“厚利少销”比“薄利多销”更技高一筹。在他所经营东方食品的重庆公司，坚持高档、高价，采取
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时下，不少商家都信奉“薄利多销”的生意经。但美国的“食品大王”吉诺．鲍洛奇却认力，“厚利少销”比“薄利多销”更技高一筹。在他所经营东方食品的重庆公司，坚持高档、高价，采取“厚利少销”的营销策略，其主产品——中国炒面一面世，就标以比一般炒面高一倍多的价格，
Nowadays, many businesses believe in “small profits but quick turnover” business. But America’s “food king” Gino. Bao Loko is emphatic, “thick profit less sales” than “puerile” more skills. In Chongqing, where he operates Oriental Foods, he insists on high-end and high-priced marketing strategies. The main product, Chinese fried noodles, comes to the world more than twice as much as ordinary fried noodles.
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