思想政治教育对于高职生的的成长具有非常重要的影响,但是随着新媒体的发展,互联网技术的日新月异,使得思想政治教育的平台更加广阔,但是与此同时,高职生所能接触到的信息非常庞大,而这些信息并不全是有利于其思想道德的树立,因此给高职生的思想政治教育带来了巨大的挑战。本文通过分析新媒体给高职生思想政治教育带来的挑战,提出几点相应的对策。 Ideological and political education plays a very important role in the growth of higher vocational students. However, with the development of new media and the rapid development of Internet technology, ideological and political education has a broader platform. However, at the same time, Of the information is very large, but not all of these information is conducive to the establishment of their ideological and moral, thus giving higher vocational students ideological and political education has brought enormous challenges. This article analyzes the new media to the ideological and political education of higher vocational students challenges, put forward some corresponding countermeasures.