为了适应社会主义市场经济体制的要求,企业深化改革需要有一个良好的内外舆论环境。企业报担负着报纸宣传和对外报道的双重任务,因此,创造一个良好的舆论环境,就是摆在企业报面前的光荣使命。 首先是企业深化改革迫切需要理论指导,企业报要着力搞好企业理论宣传。随着社会主义市场经济体制的建立,企业要逐步理顺产权关系,成为自主经营、自负盈亏、自我发展、自我约束的法人实体和市场竞争的主体。这就需要企业加大改革力度,积极转机建制。但长期以来,由于计划经济及传统思想的 In order to meet the requirements of the socialist market economy, enterprises need to have a good internal and external public opinion environment for deepening their reforms. Business newspaper bear the newspaper propaganda and external reporting of dual tasks, therefore, to create a good public opinion environment, is placed in front of the glorious mission enterprises. The first is the urgent need for enterprises to deepen the reform of theoretical guidance, business newspapers to focus on doing a good job of corporate theory advocacy. With the establishment of a socialist market economic system, enterprises should gradually rationalize property rights and become the main bodies of self-employed, self-financing, self-development and self-restraining legal entities and market competition. This requires enterprises to step up their efforts to reform the system. But for a long time, due to the planned economy and traditional thinking