文化创新与文化市场的有机结合是一个重要课题,目前的文化市场存在着一个严重问题是盗版较多,这是对民族文化产品生产的创新重视程度不够,政策和经费支持的力度不足所造成的。只有走自主创新的文化产业发展之路,才能让我们的文化产品变得生动活泼、充满情趣和吸引力,才能有竞争力并可持续发展。 The organic combination of cultural innovation and cultural market is an important issue. Currently, there is a serious problem in the cultural market with more piracy, which is caused by insufficient emphasis on innovation in the production of national cultural products and inadequate policies and financial support . Only by taking the road of independent innovation in the development of cultural industries can we make our cultural products become lively, full of fun and attractive, in order to be competitive and sustainable.