乔布斯,作为现代最具有传奇色彩的领导者之一,其卓越的成就与超凡的魅力引发了管理学界对其进行探究与分析的浪潮。在研究《史蒂夫.乔布斯传》这一权威性传记等描写乔布斯的大量文献资料的基础上,可以发现其对于科技的发展有着天生的预见力,对产品的设计有着超凡的创造力,而正是这种科技领航的素质使苹果公司与其产品能够长久的立于不败之地。 Steve Jobs, one of the most legendary leaders in modern times, has drawn the wave of exploration and analysis by management in his outstanding achievements and extraordinary charisma. On the basis of a large amount of literature describing Steve Jobs, such as authoritative biography of Steve Jobs, we can find that it has a natural foresight in the development of science and technology, and has extraordinary creativity in product design, It is the quality of this science and technology pilot Apple companies and their products can be invincible.