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中国经济在经过十多年的高速发展后,从2011年开始不可避免的转入了中低速发展阶段,这一阶段被国家最高领导定位为“经济新常态”。在这一大经济环境的影响下,中国饮料行业也由2010年以前超过20%的年增长率滑向2011年之后年均15%的增长率,中国饮料行业也进入了降速增长的“新常态”发展阶段。饮料行业发展“新常态”相比欧美国家年均2%的增长率,我国饮料行业增速依然迅猛,也远高于国内其他可比食品行业,并
After more than a decade of rapid development, China’s economy has inevitably shifted into a low-speed development stage since 2011, which was positioned as the “new normal of economy” by the country’s top leadership. Under the influence of this big economic environment, China’s beverage industry also slipped from an annual growth rate of more than 20% by 2010 to an average annual growth rate of 15% since 2011, and China’s beverage industry has also entered a slowdown. New Normal “stage of development. Beverage industry development ”new normal " compared to the average annual growth rate of 2% in Europe and the United States, China’s beverage industry is still growing rapidly, but also much higher than the domestic comparable food industry, and