论文部分内容阅读
从传播学的角度看,军事对外宣传的基本形态,指的是军事对外宣传的主体通过一定有效的社会传播方式,对军事对外宣传的客体实现宣传的根本目的。有效社会传播方式一般包括大众传播、组织传播、人际传播等方式。这些社会传播方式,构成了军事对外宣传的基本形态。军事大众传播主要通过大众传播媒介,实现有效信息传播。信息时代,大众传播的重要性和主导性作用毋庸质疑。我军对外宣传的大众传播指的是我军充分利用各类媒体
From the perspective of communication, the basic form of military propaganda refers to the fundamental purpose of the main body of military propaganda through an effective means of social communication to propagandize the propaganda object of military propaganda. Effective methods of social communication generally include mass communication, organizational communication, interpersonal communication and other means. These modes of social communication constitute the basic form of military propaganda. Military mass media mainly through the mass media, to achieve effective information dissemination. In the information age, the importance and leading role of mass media need to be questioned. The mass media dissemination of our military’s propaganda refers to the full use of various media by our military