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那些既不能给投资者以充分的信息,也不能使投资者激动起来的商业计划书,其最终结果只能是被扔进垃圾箱里。为了确保商业计划书能起作用,企业家应做到以下几点:产品卖点在商业计划书中,应提供所有与企业的产品或服务有关的细节,包括企业所实施的所有调查。这些问题包括:产品正处于什么样的发展阶段?它的独特性怎样?企业分销产品的方法是什么?谁会使用企业的产品,为什么?企业发展新的现化化产品的计划是什么?把出资者拉到企业的产品或服务中来,这样出资者就会和风险企业家一样对产品有兴趣。在商业计划书中,企业家应尽量用简单
Business plans that neither give investors enough information nor make investors excited can only be thrown into the trash. In order to ensure that a business plan works, entrepreneurs should do the following: Product Selling Point In the business plan, all the details about the company’s products or services should be provided, including all the surveys the business has conducted. These questions include: what is the stage of development of the product, what is its uniqueness, what is the method of distributing the product, who is using it, and why. What is the plan for the company to develop the new product? Funders pull into a company’s products or services so that funders are as interested in the product as venture entrepreneurs do. In a business plan, entrepreneurs should try their best to be simple