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在“2017年慕尼黑上海电子展”上,Bosch(博世)全资子公司——Bosch Sensortec的营销副总裁Jeanne Forget女士介绍了公司的定位与战略,公司亚太区总裁Leopold Beer先生介绍了交互式激光投影微型扫描仪新品——BML050。博世的三大战略Bosch Sensortec应对产业和市场变化及发展趋势的三大战略是:1.“以不同的方式做”(业务重心由元器件向解决方案转变);2.“做新的事情”(针对现有市场提供新的产品和技术);
At the “Shanghai Electronics Show 2017”, Ms. Jeanne Forget, vice president of marketing for Bosch Sensortec, a wholly owned subsidiary of Bosch, introduced the company’s positioning and strategy. Leopold Beer, President Asia Pacific, introduced the interaction New type of laser projection micro-scanner - BML050. Bosch’s three strategies Bosch Sensortec to deal with industrial and market changes and trends in the development of the three strategies are: 1. “do in different ways ” (business center of gravity from the components to the solution to change); Things "(offering new products and technologies to the existing market);