在全媒体时代下,受媒介市场化和新闻事件的多样化、复杂化的影响,报纸编辑的工作环境发生了非常大的变革。现在市场化的媒介定位正在从“传者本位”转向“受者本位”方向,对于读者的注意力和定位开始了前所未有的重视。在这一时期的报纸编辑必须探索新的报纸编辑创新的方式,提高自己的编辑能力。在这种趋势下,传统的报纸编辑需要对原有的工作方式和工作方法进行创新,以适应读者的需要,达到媒介市场化的变革方向。 Under the all-media era, under the influence of the diversification and complicacy of media marketization and news events, the working environment for newspaper editors has undergone tremendous changes. At present, the orientation of market-oriented media is shifting from the direction of “transmission ” to “receiver ”, and unprecedented attention has been paid to readers’ attention and positioning. Newspaper editors in this period must explore new ways of innovating newspaper editors and improve their editing skills. Under such a trend, traditional newspaper editors need to innovate their original working methods and working methods to meet the needs of readers and to achieve the direction of change in the marketization of media.