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定义:医药代表(Medicinal representation,MR)是受过医,药学专门教育,具有一定临床理论知识及实际经验的医,药专业人员,是经过市场营销知识及促销技能的培训,从事药品推广,宣传工作的市场促销人员。
Definition: Medicinal representation (MR) is a medical and pharmaceutical professional with medical and pharmacy education and some clinical theoretical knowledge and practical experience. After being trained in marketing knowledge and promotion skills, Medicinal representation (MR) is engaged in drug promotion and publicity work Market promotion staff.