在城镇化进程中,由于观念和制度等原因的影响,乡村文化建设往往被忽视或者歪曲,现实中,乡村文化建设面临文化建设主体缺失,乡村文化建设后继无人,文化产业开发不足,农民文化需求满足度低,资金投入不足,文化基础设施落后等挑战;需要通过劳动力就地转移,留着乡村文化建设的根本,做大乡村文化产业,加强资金支持力度等措施来合力推进建设乡村文化。 In the process of urbanization, due to the influence of concept and system, the construction of rural culture is often neglected or distorted. In reality, the construction of rural culture faces the lack of main body of cultural construction, the succession of rural cultural construction, the insufficient development of cultural industry and the peasant culture Low demand satisfaction, inadequate capital investment and backward cultural infrastructure. It is necessary to push forward the construction of rural culture through labor transfer in place, keeping the foundation of rural cultural construction, expanding rural cultural industries and strengthening financial support.