这是一个房地产开发区域性问题,不同区域的开发商有着不同的气质特征,同一个开发商开发的物业体现着不同的个性和魅力。建筑是流动的音乐,其中人文因素、人群生活状态、生活方式是不容忽略的,在对区域规划上要考虑到日后生活形态变化的可能性,规划完善后才能形成良性发展,立足于长远角度才能延长建筑的生命力和韵律。有这样一种观点,目前同区域的开发商、代理商、投资商缺乏深度合作,行业整合出发,明确区域性的指导思想,在资源和人才的整合基础上重新推出同一区域的特色风格,集百家之众长塑造区域特征,转而更积极地推动区域经济发展。从房地产经营现状及项目个案具体运作的角度出发,房地产开发和销售的本质就是从城市规划、产业布置的基础上寻找卖点,嗅觉灵敏的发展商意识到这个经济框架的前提是大型客户来源的本质。这也是房地产开发区域性的重要特征。 This is a regional real estate development problems, developers in different regions have different temperament characteristics, with a developer of the property development reflects a different personality and charm. Architecture is a flowing music, of which the human factors, the state of life of the population and lifestyle can not be ignored, in the planning of the region to take into account the possibility of changes in lifestyle in the future, planning and perfection to form a healthy development, based on the long-term perspective Extend the vitality and rhythm of the building. With such a view, at present, there is a lack of in-depth cooperation with developers, agents and investors in the region, starting from the industry consolidation and clarifying the guiding ideology of the region and re-launching the unique style of the same region based on the integration of resources and talents. All the members of the public have shaped the regional characteristics and instead more actively promoted the development of the regional economy. From the real estate management status and the specific operation of the project case from the point of view, the essence of real estate development and marketing is to find a selling point based on urban planning, industrial layout, smell sensitive developers to realize that the premise of this economic framework is the nature of large customer sources . This is also an important feature of the regional development of real estate.