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“车在用户手中,更在亲人心中。”这是中国重汽每一名员工牢记在心的服务理念。在他们眼里,用户不仅仅是“上帝”那么简单和遥不可及,而且还是自己的亲人。正是这种创新的服务理念,才使享受过“亲人”服务的客户与中国重汽之间的距离更近了。“亲人”服务品牌是中国工业企业的第一个服务品牌.也是中国重汽参与市场竞争的有力武器。中国重汽已将其作为加强服务的金矿和提升企业形象的重要手段。
“The car in the hands of users, but also in the hearts of their loved ones.” This is every employee of China National Heavy Duty Truck keep in mind the concept of service. In their eyes, users are not only as “God” as simple and out of reach, but also their own loved ones. It is this innovative service concept that brings customers who have enjoyed “loved ones” services closer to CNHTC. “Family” service brand is the first service brand of Chinese industrial enterprises. It is also a powerful weapon for CNHTC to participate in market competition. CNHTC has taken it as an important means of strengthening its service of gold mines and enhancing its corporate image.