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这些年会展经济发展势头强劲,由此带来了大量资本进入到了会展项目建设领域,大量的会展项目工程如同雨后春笋般纷纷出现。会展项目工程建设耗资巨大、建设周期较长,如何管控投资风险成为了会展项目工程建设的重中之重。本文对于会展项目投资风险的特点进行了具体阐述,分析了会展项目工程投资风险内容,分别从前期阶段、建设阶段、运营阶段分析了会展项目工程投资风险识别与控制,以期为会展项目工程投资风险管理带来有益思考,实现会展项目工程的顺利建设。
In recent years, the momentum of economic development in convention and exhibition has been strong. As a result, a great deal of capital has been brought into the field of exhibition and exhibition construction. A large number of exhibition and exhibition projects have mushroomed. Exhibition project construction costly, long construction period, how to control the investment risk has become the exhibition project construction priority. This paper elaborates the characteristics of MICE investment risk, analyzes the risk content of MICE project investment, analyzes the investment risk identification and control of MICE project from the early stage, the construction stage and the operation stage, Management brings useful thinking, to achieve the smooth construction of exhibition project.