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4月17日下午,由中央电视台厂告部主办的“品牌中国——2005上海品牌复兴与崛起高峰论坛”在上海召开,东方航空,上海家化、冠生园、恒源祥、汇仁、交大昂立、光明等上海企业作为嘉宾出席并做主题发言。INTERBRAND中国区总裁陈富国,上海财经大学工商学院博士生导师王新兴,中央电视台广经中心副主任兼广告部主任郭振玺等业内专家在会上做了精彩的发言与点评。整场会议气氛活跃,掌声不断。上海是中国品牌最初的摇篮,是中国品牌曾经的圣地。但是在
On the afternoon of April 17th, the “Brand China - 2005 Shanghai Brand Rejuvenation and Rising Summit Forum” hosted by CCTV’s Factory Dept. was held in Shanghai. Eastern Airlines, Shanghai Jahwa, Guanshengyuan, Hengyuanxiang, Huiren, Jiaotong University Li, Guangming and other Shanghai companies attended as guests and made keynote speeches. Mr. Chen Fuguo, President of INTERBRAND China, Wang Xinxing, Ph.D. tutor of the School of Business of Shanghai University of Finance and Economics, and Guo Zhenyu, Deputy Director of the CCTV Guangzhou Economic and Commercial Center and Director of the Advertising Department, gave an excellent speech and comment at the meeting. The atmosphere of the entire conference was lively and applause continued. Shanghai is the original cradle of Chinese brands and is once the holy shrine of Chinese brands. But when