台湾一家医院,别出心裁地以该院电话号码“2258595”为院名,兼与谐音汉字“爱爱我帮我救我”一并书于招牌之上。此名将医、患心理关系巧妙展示,应了救死扶伤的从医宗旨。另外谐音又为患者记忆电话号码提供了方便,无形中扩大了医院的知名度。这数字、谐音并书的院名,本身就是一块不付钱的永久性广告牌。 A hospital in Taiwan, ingenuity to the hospital phone number “2258595” as the hospital name, and homophonic Chinese characters “love me to help me save me,” a book on the sign above. This name will be doctors, suffering from psychological relationships clever display, should be the purpose of medical treatment to save the dead. In addition, homophonic memory for patients to provide a convenient telephone number, virtually expanding the visibility of the hospital. This figure, homonym and book name, itself is a permanent billboard without paying.