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现代生活方式讲的是究方便、快捷、时尚。彭泽鲫鱼虽好吃,但活鲜的鱼毕竟只是餐桌食品。如何让餐桌食品走出厨房,进一步融入现代人的生活,与现代快节奏的生活方式接轨,成了彭泽鲫发展必须突破的关键环节。为了实现彭泽鲫全产业链的发展,“深加工”无疑成为了最关键的一环,这一环节能否成功,决定了彭泽鲫产业化能否真正实现。为了实现这一目标,彭泽县水产局采取了“走出去,引进来”的战略,一方面全力推广彭泽鲫品牌,扩大彭泽鲫品牌的知名度和美誉度,另一方面,加大招商引资力度。
The modern way of life is to study convenient, fast and stylish. Although Pengze carp delicious, but live fresh fish, after all, just table food. How to make table food out of the kitchen, further integration into the modern life, and modern fast-paced life style, has become a key step in the development of Pengze crucian carp. In order to realize the whole industry chain development of Pengze crucian carp, “deep processing ” will undoubtedly become the most crucial part. The success of this step determines whether Pengze crucian carp can be truly realized. In order to achieve this goal, Pengze County Bureau of Fishery adopted “going out, bringing in ” strategy, on the one hand to promote Pengze crucian carp brand, expand Pengze crucian carp brand awareness and reputation, on the other hand, plus Great investment attraction.