“功夫在戏外”源自“功夫在诗外”。究竟此话与“收视率”何干系?是否有点风马牛不相及?诸君,莫慌。待我一一道来,你就会觉得干系大啦!“收视率”是检验电视节目播出效果的比较科学的数字统计。它的高与低,在一定程度上反映了观众的好恶。而收视率的多少,又影响到广告商家的投资。而广告商的投资,对电视台的兴衰大有影 “Kung Fu play outside” comes from “Kung Fu outside the poem.” What is the case with the “ratings” and what is the relationship? Is there anything irrelevant? When I come together, you will feel the big relationship! “Ratings” is the test of television programs broadcast the effect of more scientific digital statistics. Its high and low, to a certain extent, reflect the audience’s likes and dislikes. The number of ratings, but also affect the advertising business investment. The investment of advertisers, the rise and fall of television great impact