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互联网思维,最关键的营销策略是怎样把营销紧紧地绑在品牌周围,不断去转化,现在很少品牌会意识到这一点,直营是一个核心的理解点,现在问题就是很少有品牌胆敢去做这件事,但它们有一天不得不被逼着去做这件事。数字显示出它的颠覆威力2014年,数字化已经发展到一个不可遏制的颠覆点。可以看到的是数字在逐步颠覆传统行业,从各个角度都可以看得到这个颠覆正在发生。第一个阶段:很多很多的传统行业产品本身所能带来的价值,未来90%的产品都会因为数字化而改变。有一个例子,小米,非常值得尊敬。这不是因为它做的事情有多棒,而是它敢去做。在“家”里面没有任何“点”的情况下,敢于发明一些
Internet thinking, the most crucial marketing strategy is how to tightly tied to the marketing of the brand around and continue to change, and now few brands will realize this point, Direct is a core point of understanding, and now the problem is very few brands Dare to do it, but one day they have to be forced to do it. The numbers show its subversive power In 2014, digitization has come to an unquenchable subversion point. What we can see is that the number is gradually subverting the traditional industries. From all angles, it can be seen that this subversion is happening. The first stage: many, many traditional industry products can bring the value of their own, the future 90% of the products will be changed because of digitization. There is an example, millet, very respectable. This is not because of how great it is, but because it dares to do it. In “home ” there is no “dot ” in the case, dare to invent some