学生看到真实的广告人是什么样子,可以对未来职业有更真切感受,听到来自实际操作的经验,会对书本知识有更深的领悟,以此为基础,更可能激发他们与业界保持接触的愿望和参与其中的行动. Students see real advertisers as they look and feel more about their future careers. Having heard practical experience, having deeper insight into book knowledge, it is more likely to motivate them to stay in touch with the industry Desire and involvement in the operation.