记得有人说过．想到一个好的Idea很简单．但这个好的Idea能够毫发无损地通过CD．ECD,AE、AM、AD、客户、客户老板等人的重重封锁．而且还不会被文案、美指、摄影、修图、导演、剪辑等任何一个执行环节破坏．最后这个Idea竟然能越磨越好．以更Big而不是更Shit的形象出现在大众面前．这．才是难上加难……以下就是两个例子。 I remember someone said. It’s easy to think of a good idea. But this good idea goes unhindered through the CD. ECD, AE, AM, AD, customers, customers and other owners of the blockade. But also will not be destroyed by copyrights, beautiful fingers, photography, drafts, directors, editorials and any other executions. The last Idea actually can be more polished better. Appear before the public with a bigger image than Shit. This. It is harder ... Here are two examples.