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当大家都认为某一市场竞争不充分的时候,这个市场离充分竞争的时间就不太远了。2010年中国轻卡销量接近200万辆,但10万元左右的高端轻卡份额也就占5%左右,相比已经竞争白热化的中低端市场而言,市场空间相当可观。在福田、东风相继推出针对高端市场的轻卡产品之后,以轻卡业务起家的江淮汽车也将其高端新品帅铃Ⅲ推向市场,9万8700元的价格使其成为市场的又一有力竞争者。
When everyone thinks that competition in one market is not sufficient, the market is not too far from the time of full competition. In 2010, the sales volume of light trucks in China is close to 2 million units, but the share of high-end light trucks of about 100,000 yuan also accounts for about 5%. Compared to the already competitive low-end market, the market space is considerable. In Futian, Dongfeng have launched for the high-end market of light truck products, starting with the light truck business JAC will also be its new high-end handsome bell Ⅲ market, 97,700 yuan price makes it another strong competitor in the market.