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编采机制的直接目标,即实现最大的新闻效应;间接目标,即实现最优的竞争效应。 北京青年报在新闻编采方面的主要探索是:新闻策划地位的确立与提升;新闻采访的新要求;新闻编辑的新思路;新闻版面的新设计。 为了使编采机制运转有效,北京青年报提出要把握好如下几点:特别注意鼓励编采等人员大胆创新;不断组织规模化制作,让策划成果全面展示,让采访足迹不断延伸,让编辑思路持续拓宽,让版面设计“模式”频出;充分考虑和满足读者的阅读要求;认真把握住瞬息万变的市场变化。
The direct goal of compilation and acquisition mechanism is to achieve the greatest news effect. The indirect goal is to achieve the optimal competitive effect. The main exploration of Beijing Youth Daily in news compilation and acquisition is: the establishment and improvement of news planning status; the new requirements of news interview; the new thinking of news editor; the new design of news layout. In order to make the compilation and mining mechanism work effectively, Beijing Youth Daily proposed to grasp the following points: with particular attention to encourage editors and other staff to boldly innovate; continue to organize large-scale production, so that the full display of planning results, so that the interview continues to extend the footprint, so that editing ideas Continue to broaden, so that the layout of the “frequent” mode; give full consideration to and meet the reader’s reading requirements; serious grasp of the ever-changing market changes.