通过对电子资料及社会关系相关理论的深入理解,结合电子商务的特点及信任的理念等,实现电子商务下的信任网络构造与优化,对于相关行业生产效率的提高具有重要的保障作用。与此同时,需要加强对信任网络构造与优化策略的探讨,促使这种网络使用中适应电子商务环境下的发展要求。随着信息技术及计算机网络的快速发展,电子商务下的各种业务范围正在不断地扩大,最大限度地满足了人们的实际需求。但是,由于互联网的开放程度高,使用中包含着各种未知的信息, Through the deep understanding of electronic data and related theories of social relations, combined with the characteristics of e-commerce and the concept of trust, the construction and optimization of trust networks under e-commerce plays an important role in guaranteeing the production efficiency of related industries. At the same time, it is necessary to strengthen the discussion on the construction and optimization strategies of trust networks, and to promote the use of such networks in the development of e-business environments. With the rapid development of information technology and computer networks, the scope of various business under e-commerce is constantly expanding, to meet people’s actual needs to the maximum extent. However, due to the high degree of openness of the Internet, the use contains a variety of unknown information,