论文部分内容阅读
大家都知道,单独购买发动机总成的用户不多,绝大部分用户还是买了整车后,发动机出了故障,对发动机进行维修。因此,按理推算,发动机的经销商数量应该少于服务商的数量。但是在武汉,记者发现一件奇怪的事:购买发动机相当简单,然而发动机维修,却不那么容易。为什么会出现这种情况呢?归根结底,还是企业自身的原因。仔细分析一下,国内发动机行业的几大名牌都是在整车厂麾下。这样一来,整车厂的销售网络和服务网络全都可以利用。因此在一定程
As we all know, few users buy engine assembly alone, the vast majority of users still bought the vehicle, the engine out of trouble, the engine for maintenance. Therefore, according to reasonable projections, the number of engine dealers should be less than the number of service providers. But in Wuhan, reporters found a strange thing: the purchase of the engine is quite simple, but the engine repair, but not so easy. Why does this happen? Ultimately, it is the business itself. Careful analysis of the domestic engine industry, several major brand names are under the command of the automaker. As a result, the vehicle sales network and service network can all be used. So in a certain way