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课程课堂教学质量关乎大学的成长,必须重视大学课程课堂教学质量。本文以电子商务专业专业课《网络营销》为对象实施课程课堂教学改革,在主体间性教学理念下充分考量课程课堂教学中两个主体——教师与学生两个智慧个体的有效协同,理实一体教学法推动课程教学的效果得到显著提升。通过在《网络营销》课程教学中运用主体间性教学理念下的理实一体教学法探索一条有效提升课堂教学效果的实践途径。
Classroom teaching quality is related to the growth of the university, we must attach importance to the quality of classroom teaching in university courses. In this paper, we take the e-commerce professional course “Network Marketing” as the object to carry out the reform of the curriculum classroom teaching, under the concept of intersubject sex teaching, fully consider the two main bodies of the classroom teaching - the effective coordination and the unity of the two intelligent individuals Teaching methods to promote the effectiveness of teaching has been significantly improved. Through the use of the principle of intersubjective teaching in the teaching of “Network Marketing”, this paper explores a practical way to effectively improve the effectiveness of classroom teaching.